Many business owners believe that if their company isnt making enough money, they need to double down on sales and hustle even harder. And while that may be true for a handful of businesses, profit strategist, CPA, and financial literacy expert Jamie Trull knows that the key to financial success isnt putting in more hoursits mastering your finances.
In this practical, accessible guide to business finance, Trull helps you calm the chaos of bookkeeping, taxes, and credit card bills, and create an easy-to-implement financial strategyso you can not only stay in business, but thrive in business. She outlines the seven profit levers in every companypricing, product mix, average transaction value, and moreand shows you how to pull each lever to become more profitable. The secret to these levers? Understanding your numbers. Trull shows you how to distill complex financial data into simple, actionable insights that make it easier to make informed decisions for your business quickly and confidently. Lastly, Trull shows you how to make a plan for your newly uncovered profit, so you can fearlessly scale your business and set yourself up for financial freedom.
Too many business owners work themselves into the ground for too little return. By understanding your numbers and maximizing the profit levers, you can finally break free from the hustle, make more money, and enjoy more freedom than you ever imagined.
